Integrating new employees is challenging for any company. For new colleagues to truly settle in, they need to understand how the organisation works and quickly absorb its culture.

“The podcast is a flexible, accessible, and engaging medium that can ease the stress of onboarding. It delivers information in a more human way. Whether it’s about company values, policies, or employee experiences, podcasts can be tailored to both corporate and employee needs — making onboarding more personal and creative,” says Kristóf.

While e-learning has been a cornerstone of corporate training for more than a decade, materials designed for heavy information transfer can easily become dry. This risks lowering motivation and even disengagement from career development. Podcasts, on the other hand, allow for a longer, deeper dive into a topic, helping maintain focus and interest. By embedding practical knowledge into real-life stories, they also encourage self-reflection and bridge the gap between theory and practice. This makes them an ideal complement to e-learning modules.

Podcasts can also play a strong role in micro-learning. For leaders needing to stay informed on trends or key business questions, the format delivers value.

“Information, advice, and ideas shared through a podcast narrative can resonate emotionally — which is particularly important in leadership development,” Kristóf adds.

Soft skills like communication, empathy, and active listening are difficult to develop through traditional formats. They require personal connection, which podcasts can create in diverse and creative ways.